Led the partnership, offer build, campaign execution and offer testing with Disneyland® Resort. This no-cost partnership allowed Hilton guests to receive a special discount with a goal of driving more domestic business. Since 2019, this campaign has earned 150M+ media impressions, driving positive revenue growth and providing hotels with marketing exposure through both owned and earned media. This offer was closed in March 2020 due to the pandemic but was relaunched has been live since April 2021.
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August 1, 2019 Thrillist - Best Things to Do in Los Angeles This Weekend